Reflection Michele Byrne Reflection Michele Byrne

Reflections on 2023

In this blog post, we take a journey through the ups and downs of 2023 as a small business owner. From celebrating milestones and adapting product offerings to embracing customer love and navigating the challenges of paid advertising, this recap offers valuable insights and lessons learned. Join us as we reflect on the triumphs, setbacks, and growth that define the small business experience. Whether you're a fellow entrepreneur or simply curious about the behind-the-scenes of running a business, this post is filled with tips, anecdotes, and a sprinkle of magical metaphors. Get inspired, learn from our experiences, and discover the joys and challenges of the small business journey.

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Gift Guides Michele Byrne Gift Guides Michele Byrne

Festive Greeting Cards to Match Their Personality

Discover the perfect holiday cards for everyone on your list, from the classy to the sarcastic. This blog post explores a variety of unique greeting cards tailored to match the recipient's personality, including designs for the artsy, the crush, the self-care devotee, and even your boss.

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Gift Guides Michele Byrne Gift Guides Michele Byrne

Holiday Gift Guide: Fun Gifts Under $35

In this guide, we have a special collection of amazing small gifts that cost less than $35. These gifts are perfect for your loved ones or even for treating yourself. You'll find quirky keychains, delightful greeting cards, fun embroidered hats, playful magnets, and whimsical stickers. These gifts can add some fun and laughter to everyday life. Get ready to explore this guide and discover the must-have items that will bring joy and excitement to the holiday season!

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Branding Michele Byrne Branding Michele Byrne

Pushing the Envelope: The Concept Behind the Louie Awards' Branding

In this blog post, we delve into the concept behind the branding of the 35th Annual Louie Awards. With the goal of expanding and pushing boundaries, the design team embarked on a mission to create a design system that pays homage to the event's history while generating excitement for a new generation of Louies. This blog post takes you behind the scenes of the creative process and highlights the captivating patterns, vibrant color palette, and overall design that will make this year's Louie Awards an unforgettable experience.

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Small Business Tools Michele Byrne Small Business Tools Michele Byrne

Using Mockups Instead of Photos

As a product-based business owner and graphic designer, I often need to focus on design work, and product photography sometimes becomes a nice-to-have that doesn't always get done. Setting up a mini photo studio can be quite challenging, time-consuming, and require expensive equipment and software. That's why I started building Photoshop mockups.

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Reflection Michele Byrne Reflection Michele Byrne

Reflecting on Year Two

In this blog post, I reflect on the highlights and insights gained in 2021. From surpassing revenue goals to expanding the retailer network and exploring new territories, it has been a year of growth, challenges, and valuable lessons. I share some of my proudest moments and offer insights and tips to help fellow small business owners thrive.

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Reflection Michele Byrne Reflection Michele Byrne

5 Things I Learned From My First Year as a Greeting Card Business Owner

Starting my greeting card business has taught me several valuable lessons. Being open to change, taking risks, starting slowly, iterating for breakthroughs, and seeking advice and networking with other business owners are all essential to success. I have learned that trial and error is a natural part of the process, and I need to be patient, hardworking, and persevering to turn my passion into a thriving business.

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